Spotify adds a Fitness hub to the app, bringing Peloton classes and workout videos into its next growth push
Spotify is expanding beyond music again, this time with a dedicated Fitness hub that combines workout playlists with instructor-led training.
The company says the new section is designed to make Spotify a place where users can both find motivation and follow along with full workouts.
The Fitness hub is available through a new in-app destination and by searching for fitness, with content accessible on mobile, desktop, and TV apps. Spotify says the rollout includes a mix of audio-first sessions and video workouts from established wellness creators.
Peloton classes arrive for Premium
A key part of the launch is a partnership with Peloton that brings more than 1 400 ad-free, on-demand classes to Spotify Premium users in select markets. Spotify says the catalog spans strength, cardio, yoga, meditation, and running, and does not require Peloton hardware.
At launch, Spotify is also highlighting workouts and playlists from creators such as Yoga with Kassandra, Chloe Ting, and others, with availability for both free and Premium users depending on the content. Workouts are primarily offered in English, with some options in Spanish and German, and select sessions can be downloaded for offline use.
Why Spotify is betting on workouts
Spotify says internal listening and usage trends helped drive the move, pointing to widespread workout behavior among subscribers and the massive number of fitness playlists already on the service. The company is positioning fitness as a natural extension of a platform where many users already rely on music to structure exercise routines.
The expansion also adds to the app’s growing mix of formats, following Spotify’s broader push into podcasts, audiobooks, and video. In recent months, the company introduced a setting that lets users turn off videos across the app, signaling an effort to address concerns about a more crowded interface as new content categories arrive.
Spotify says participating creators can use existing monetization tools, including its Spotify Partner Program, though it has not disclosed commercial terms for Peloton. The company has also left open the possibility of additional monetization models over time, without confirming whether that would include paid classes or fitness-specific subscriptions.
